Issue 1265
September 18, 2024
 

About The Autoextremist

 

Peter M. DeLorenzo has been immersed in all things automotive since childhood. Privileged to be an up-close-and-personal witness to the glory days of the U.S. auto industry, DeLorenzo combines that historical legacy with his own 22-year career in automotive marketing and advertising to bring unmatched industry perspectives to the Internet with Autoextremist.com, which was founded on June 1, 1999. DeLorenzo is known for his incendiary commentaries and laser-accurate analysis of the automobile business, automotive design, as well as racing and the business of motorsports. DeLorenzo is considered to be one of the most influential voices commenting on the business today and is regularly engaged by car companies, ad agencies, PR firms and motorsport entities for his advice and counsel.

DeLorenzo's most recent book is Witch Hunt (Octane Press witchhuntbook.com). It is available on Amazon in both hardcover and Kindle formats, as well as on iBookstore. DeLorenzo is also the author of The United States of Toyota.

Follow Autoextremist

 

The Autoextremist - Rants


Monday
Aug072023

THE ERA OF BAD IDEAS. 

Editor's Note: In this week's Rant, Peter addresses the coming Era of Bad Ideas that's threatening to swallow the automobile business whole. In On The Table, we revisit the latest scam from Porsche - aka "The Greed Merchants" - to extract as much ca$h-ola from its adoring faithful as possible; the return of the Toyota Land Cruiser, which will be the latest "hottest thing in the market" and the Mercedes-Benz AMG EQE SUV, which is soul-crushingly expensive. Our AE Song of the Week is the searingly vicious "Vampire" from Olivia Rodrigo. In Fumes, Peter continues with Part II of his ever-popular series - "The Glory Days" – with a look back at the exploits of his brother Tony and the Owens/Corning Fiberglas Corvette Racing Team. And finally, in The Line, we feature coverage of the INDYCAR race from Nashville, IMSA from Road America and MotoGP from Silverstone. Onward. -WG


 

By Peter M. DeLorenzo 

Detroit. When the Ford Motor Company filed a patent application last spring for dealing with owners who are late making payments on their vehicles by remotely disabling features – or creating annoying sounds to get the scofflaw owners' attention – even so far as eventually having the car be able to drive away on its own to an impound lot, we officially entered The Era of Bad Ideas.  

We all knew this was coming eventually. After all, with legions of technologistas overwhelming the transportation sector, and with their Savior-in-Chief – St. Elon – advocating for eliminating the physical act of driving altogether in favor of embracing remotely guided vehicles careening around to parts unknown and unloved, somehow everything is supposed to be better off because of it, right?  

Well, kids, guess what? We’re not only entering the sunset years of one of the last tangible independent exercises that humans can do, but there’s a growing faction out there that wants to remove the privilege from the collective “us” altogether, for “our own good.” Or, even worse, what some not-so-well-intentioned others deem as being for our own good.  

In those quaint, ancient times so long ago and far away now, the “anti-car” movement used to be about removing urban congestion and reducing pollution, with some other noble hand-holding goals thrown in for good measure. Now, with the blistering-fast advancement of AI, the “anti-car” movement has transitioned to the “anti-driving” movement, a crusade operating on the fundamental belief that the sooner human factors are removed from behind the wheel, the better off we’ll all be. Because, well, you know, it just will be, according to the anti-driving crusaders. 

Yes, we’ve watched as the science of robotics has made lots of tedious tasks easier over the decades –everything from manufacturing to countless other repetitive jobs – and we’ve all grown to accept it because it has made a (mostly) positive difference throughout society. But the idea that the personal interaction with controlling a machine – aka cars and trucks – needs to be curtailed or eliminated in favor of glorified rolling robo-conveyances is anathema to the human experience. 

I’ve been scolded by readers suggesting that I’m taking too narrow of a view on all of this, that I’m forgetting the advantages The Future will provide in terms of mobility for the elderly and otherwise infirm. No, actually I’m not. Yes, of course I am aware that there could be practical applications of this robotic technology for certain groups of people, and that is all well and good and could be exceedingly helpful to their quality of life. But you know and I know that isn’t how this will go down. When any idea – good or bad – is applied to the general population “for their own good” in our current society, that inevitably means that the technology or idea will be applied en masse to the lowest common denominator. As in, it will inevitably have to be “dumbed-down” in order for it to have the greatest effect across a broad spectrum of people. 

In The Future, would you want your elderly parents to be able to function on their own to a degree without having to be confined somewhere? Sure, of course, that would be helpful and beneficial to all concerned. And under limited circumstances in an urban environment that kind of robo-mobility should be able to work out just fine, for the most part – at least one would hope. 

But, let’s say you want to take your family to the Badlands National Park one summer in The Future, with a few unplanned stops along the way? And what if, in order for all of this to work, and in keeping with the idea of applying technology across a broad spectrum of the populace – to the lowest common denominator, in other words – the nanny technologistas in the government went ahead and created the National Bureau of Electronic Movement (NBEM), a clearinghouse of sorts to monitor the burgeoning transportation needs of the collective “us.” And let’s say that in order to plan that sort of a family vacation, you would first have to apply to the NBEM, plotting out your trip to the smallest detail, leaving no charge, food, bathroom or snack stop left out. 

Sounds delightful, right? No? I’ve gone too far – off the deep end, in fact – and I’m projecting a societal development that will never happen? Don’t be so sure. The rapid development of AI is swallowing everything having to do with our life as we know it whole. The indiscriminate onslaught of AI, which is often portrayed as something akin to a benign force for good, is incredibly naïve and flat-out wrong. With each “next step” AI development that promises to get us closer to a societal nirvana where things are no longer bad, or hurtful, or negative, or challenging, I cringe, because we are getting one step closer to having our basic freedoms compromised or removed altogether as being irrelevant compared to the “greater good.” 

You can laugh now, but I don’t find it funny in the least. Robot-motoring is not something I aspire to. And it’s not something you should aspire to either. And the concept of AI car repossessions may bring a laugh now, as in, sure, but make no mistake, this is just one more step along the way to the driving equivalent of a vanilla shake with a shot of mediocrity. 

And that’s the High-Octane Truth for this week. 


Editor's Note: You can access previous issues of AE by clicking on "Next 1 Entries" below. - WG